New Delhi: Twitter’s new CEO Linda Yacarino said on Saturday that no other platform has the power that Twitter has and they are going to make history. Yacarino, who replaced Elon Musk as Twitter CEO earlier this week, said the first week has been intoxicating.
“No other platform has this power and no other place has the people I’ve met this week. Stay tuned – we’re making history,” she said in a tweet. ,ALSO READ: Twitter to pay verified creators for ads in Answers, says Musk,
Twitter’s mission is clear and “everyone is invited — creators, presidential candidates, everyone in between,” Yacarino said.
Yacarino, the former President of Global Advertising and Partnerships at NBC Universal, also hired Joe Benaroche, who served with him as Executive Vice President at NBC Universal.
He further wrote, “It’s been a crazy first week. There’s nothing like Twitter, its people, y’all. And I’m here for it all.” Yacarino joined Twitter after its US ad sales fell 59 percent in April and the month of May wasn’t looking bright either.
According to The New York Times, Twitter’s US advertising revenue for the five weeks from April 1 to the first week of May was $88 million, down 59 percent from a year earlier.
“In internal forecasts, the company anticipates that ad sales will continue to decline, posing a tough challenge to its new chief executive,” the report said.
Yacarino said last month that he set out to build Twitter 2.0 and transform the business with Musk and the platform’s millions of users.