Mixed Reality Searches On Google Surge 1,130% After Apple Unveils Vision Pro

New Delhi: Online searches for mixed reality (MR) jumped 1,130 percent globally on Google after Apple unveiled its MR headset Vision Pro last week, a report showed on Monday. An analysis of Google search data showed that online interest in ‘VR’ soared 300 percent on June 5 as Apple unveiled its new $3,499 MR headset at the Worldwide Developers Conference in California, US, according to digital-adoption.com. Did.

Searches for ‘VR,’ ‘mixed reality’ and ‘augmented reality’ increased by 300 percent, 1,130 percent and 545 percent after Apple announced its Vision Pro headset.

A spokesperson for digital-adoption.com said, “There has been a huge jump in interest in AI this year. Apple’s announcement of Vision Pro has caught the eye at the right time, when new AI technologies like ChatGPT are accessible to almost everyone. are done.” commented.

Apple’s announcement comes as online interest in AI, or artificial intelligence, is at its highest point in history. Google Trends data revealed a 619 percent increase in ‘AI’ searches since 2004.

This year has been a breakthrough year for AI, as the search volume increased from 17 million in January to 42 million in May. The report states that this is partly due to the rapid growth and adoption of accessible technologies such as ChatGPT and Google Bard.

The new technology has been described as a step into an “era of spatial computing” where “digital content blends seamlessly with your physical location.”

The report says that Apple’s announcement has caused spikes in users searching for ‘buy apple stock’, which has soared 1,482 per cent worldwide in the last seven days.

With two ultra-high-resolution displays, the Apple Vision Pro can turn any space into a personal movie theater that feels up to 100 feet wide and an advanced spatial audio system, according to the company.

Apple Vision Pro also features eyesight, which helps users stay connected to the people around them. When a person approaches someone wearing the Vision Pro, the device feels transparent – ​​letting the user see them while displaying the user’s eyes.