New Delhi: Apple is planning to launch its own search engine as it prepares for its annual WWDC event. A tweet by author Robert Scoble, which appears after a thread expected Apple’s surprise in the coming year, is a source of speculation. ,
According to Mashable, Scoble reportedly said the information is partly based on conversations with informants and partly on deductions.
“This is the most expensive product launch ever”, he continued. Many have speculated that the Cupertino giant will eventually dip its toes in water due to the lack of competition in the search business and the long-standing rivalry between Google and Google. Apple.
Although it is difficult to estimate the value of Google Search, given the way Alphabet’s profits are reported, we do know that it is responsible for most of the company’s advertising revenue, which stood at USD210 billion in 2021.
If Scoble’s information is accurate, Apple has decided it wants a piece of the action. But why now, specifically? According to one theory, Apple believes the iOS and Safari install bases have reached critical mass, making it a credible challenger to Google’s dominance.
According to a report, Apple has benefited over the years from a partnership with Google that ensures Google’s position as the default Safari search engine (estimated at USD20 billion per year). Apple is also prohibited from releasing standalone search tools under the terms of this agreement, according to court documents recently filed as part of a class-action lawsuit.
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