Viacom18 set to become top sports destination in India with IPL digital media rights

With the digital media rights of IPL, Viacom-18 is all set to become the top sports venue in the country India which will not only stream the line to each IPL matches over the next five years but also telecast of top sports leagues around the world such as the NBA and La Liga. On Tuesday, the network reportedly paid INR 20,500 crore (INR 50 crore per match for 410 games) for Package B (Digital Media Rights), while it paid INR 3,273 crore (INR 33.24 per match for 98 games) to Package C. for) bought.

With this win, Viacom18 is all set to take IPL streaming to 60 million Freedish homes. Viacom18 also won the IPL TV and digital rights for key overseas markets including Australia, England, the Caribbean and South Africa.

Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a home to iconic brands that deliver multi-platform, multi-generational and multicultural brand experiences. Viacom18 defines entertainment in India by touching lives of people through its properties on air, online, on land, cinemas and merchandise. Its portfolio of 38 channels across the genres of general entertainment, movies, sports, youth, music and kids delights consumers across the country with its eclectic mix of programming. Viacom18 Studios has successfully produced and distributed iconic Hindi films and chaotic regional films in India for over 12 years.

Viacom 18 Play The world’s most premium sports properties, including FIFA, have a new home World Cup Qatar 2022™, NBA, LaLiga, Ligue 1, Serie A and other top ATP and BWF events on your TV channel Sports18 as well as on the digital platform Voot. Voot is one of India’s leading AVOD and SVOD streaming service, with a library of ~75,000 hours of Viacom18 Network content, content from Paramount and Voot Originals.

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