Two-wheeler and three-wheeler maker TVS Motor Company announced that it has roped in ETG Logistics (ETGL) as the distribution partner for the South African market.
ETGL is a division of ETG (Export Trading Group), a global conglomerate present in 48 countries with expertise in various industries.
As part of this partnership, ETGL will operate 30 dealerships for TVS Motor Company in South Africa. It will support TVS Motor with dedicated sales, service, parts and customer relationship management (CRM), including an assembly set-up and training center in Johannesburg, according to a statement.
important market
“ETGL has rich experience, deep understanding and extensive market knowledge. South Africa is an important market for us, and ETGL’s extensive distribution network, combined with our shared ethos and values, makes them an ideal strategic partner. This association with ETGL is an important step towards TVS Motor Company’s growth in the market presence in South Africa.
TVS Motor Company will launch products like TVS Apache series, TVS HLX series, TVS NTORQ 125 and TVS Duramax Cargo in South Africa.
“This partnership will be instrumental in bringing in a range of mobility solutions to meet the specific needs of different customer groups in the country. Rajeev Saxena, Director, ETGL said, “Our strong understanding of the market coupled with technology and quality of TVS Motor Company will certainly make an impact in the mobility space in South Africa.”
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