This time the premium content of Prasar Bharati will be auctioned. Priceless collection in collection. Different channels will be able to access different types of pre-independence content in the hands of Prasar Bharati. Prasar Bharati is moving in the same direction. Footage of recording of various important news of assembly debate will be sold through e-auction. In a directive issued on October 8, Prasar Bharati said that the contents of Prasar Bharati’s collection will be handed over to third parties through transparent e-auction.
Meanwhile, Bharati is one of the carriers of Indian culture, history and heritage. The details of various events are kept in the office of Prasar Bharati spread in different parts of the country. Bharti has saved many important events of the country. Meanwhile, in the current situation, the demand for that content is increasing towards different channels. Prasar Bharati CEO Shashi Shekhar Vempati said that for decades different types of content have been in the hands of Doordarshan and All India Radio. These are left in the form of tapes. In such a situation, as a first step, they will be converted to digital first. After that, different types of requests are coming from different media and OTT platforms. However, earlier there was no specific policy. This time a special plan has been taken. In such a situation, exclusive and non-exclusive are being divided into these two categories. Premium material can be auctioned for one year. Archive material can be auctioned for 5 years. source news.
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