New Delhi: The craze for music videos is at its peak. We have seen India’s music landscape evolve over the past few years with the advancement of social media and the advent of independent music labels. Paras Mehta, best known for featuring in songs like ‘Taweez’ and ‘Ruthna Manana’, is the frontrunner behind Dhamaka Records, a record label along with Priyank Sharma.
The music label has produced several chartbusters like ‘Yeh Galliyan Yeh Chaubara’ with veteran actress Padmini Kolhapure and Gurnazar’s ‘Baarish’ directed by Dinesh Sudarshan Soi. Also, with iconic personalities from Bollywood like Amitabh Bachchan, Kailash Kher, Alka Yagnik and Shraddha Kapoor adding wings to the name of ‘Hum Hindustani’. After the overwhelming response to Ammy Virk and Asees Kaur’s Sonakshi Sinha and Zaheer Iqbal’s song ‘Blockbuster’, Dhamaka Records has released its next single ‘Gucci’.
Paras is already excited about ‘Gucci’ and this peppy number has been sung by the versatile singer Harjot Kaur. This will be Dhamaka Records’ first song of 2023 and the dance track will feature Aanchal Munjal. The casting of the song is done by Dinesh Sudarshan Soi’s team DS Creations™️. Though the release date of the song is not finalized yet, we are sure that it will be a massive hit among the masses.
Apart from the release of the song, Paras Mehta is looking forward to taking his company to the next level. As Dhamaka Records continues to grow, Mehta has launched another vertical called Dhamaka Talent. Under the leadership of Paras Mehta, the new wing will give opportunities to new talents to work in songs, shows and films.
Talking about it, Mehta said, “We are delighted to introduce Dhamaka Talent, a new division under the company. It will discover and promote freshers aspiring to make it big in the industry. Film and music industry Apart from collaborating with the best names of Bollywood, Paras Mehta’s Dhamaka Talent will be a launchpad for new-age artists.
On the professional front, Mehta would go on to produce several singles after ‘Gucci’. Not just music, producers also want to try their hand at producing films, shows and web series.