Must-See Programs at Cannes Lions 2023

Here is the schedule for Cannes Lions 2023, the International Festival of Creativity, June 22. The program is scheduled till June 23.

1. Equality Lounge

2. Exhibition of work

3. Dealing with Cancer – Summary

A creative competition to break the stigma associated with cancer. Edelman, IPG, Omnicom, Publicis and WPP collaborate to offer a chance to win The Art of Creativity on World Cancer Day 2024 across all the largest media networks and platforms globally.

4. New Creators Showcase 2023

Moderated by Saatchi & Saatchi, this session will celebrate the best of emerging creativity, storytelling and visual innovation.

5. Creative Impact Unpacked: Can Purpose Rediscover Its Purpose?

Experts from Mondelez, Ogilvy and VCCP will talk about the concept of purpose. The session will focus on the impact of creativity and the three attributes of perspective – strategy, creative, brand.

6. Virtual Influencers: The Future of Creative Risk-Taking

Virtual influencers will talk about two different worlds – real and fake, and offer brands a unique opportunity to engage consumers online.

Rai will be in attendance to talk about Virtual Influencers, the potential, the opportunities and the technology that is helping digital influencers become one of the fastest growing trends in the world.

7. CMOs in the spotlight: Diageo, Reckitt, Logitech

Chief Marketing Officers from brands and industry will meet to discuss the pitfalls and opportunities of being a CMO.

8. From Sholapur to Sweden – How India conquered the world

Dheeraj Sinha, CEO, Leo Burnett – South Asia and Neha Ahuja, Head of Marketing, Spotify India, will be on hand to talk about how Spotify has managed to capture the Indian audience that is fond of Bollywood, Tollywood and Punjabi beats.

9. The Power of the Athlete’s Voice

Four-time gold medalist Michael Johnson will take the stage to talk about his Olympic journey and areas related to brand engagement with athletes.

10. Building the Next Version of the Internet

Julia Goldin, Chief Product and Marketing Officer of The LEGO Group, and Adam Sussman, President of Epic Games, will talk about the solutions big players have adopted to design the metaverse for young audiences.

11. Workshop: Making Accessibility a Core Pillar of Your Creative Work

12. Future Gazers: Freeing AI from Big Tech, Liberation of Sound, Live Video Revolution

Jacqueline Bosnjak, CEO of OMach1 and Q Department, Nilesh Ashra, CEO of OK Tomorrow, Gemma Battenbaugh, Head of Twitch Brand Partnerships Studio, will talk about the world 18 months from now.

13. Corporate and Creativity: The Confluence of Art and Technology

Sebastian Meyer and Arnaud Vaillant, co-founders of ready-to-wear and accessories brand Coperni, will explore the relationship between science and art. Meta’s Eva Chen will also join in to follow on the success story of Sébastien and Arnaud.

14. The Changemakers – Alex Keith, P&G Beauty and Monica Turner, P&G North America

Alex Keith, CEO of P&G Beauty, and Monica Turner, President of P&G North America, will discuss key learning moments in the industry, leadership styles and the skills everyone can develop to rise to the top.

15. Secret Speaker – Come Be Inspired

16. Secret Speaker – The Inherent Power of Women

17. How To Cope With Polychrisis

Ipsos’ Ben Page, Lindsey Franke, Josie Paul are here to discuss the Ariel and Whisper campaigns and other recent campaigns that demonstrate how empathy, context and expectations are key elements of effective creativity.

18. The Sound of Creativity: Live Performance by Tetsuya Komuro

19. Happy Hour on the Terrace – A Brazilian Carnival Celebration

20. Award Show

21. Mena Night

SRMG’s MENA Night celebrates talent from the Middle East and North Africa region. Arabic music performance by Eliana and DJ Roz.