DuckDuckGo Introduces App Tracking Protection for Android to Block Third Party Trackers

Android DuckDuckGo app users can join the Private App Tracking Protection waitlist by going to Settings.

DuckDuckGo noted that 96 percent of free apps tested by the company based on AndroidRank rankings had hidden third-party trackers,

  • News18.com
  • Last Update:November 22, 2021 4:04 PM IST
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Privacy-focused search engine, DuckDuckGo has announced the launch of “App Tracking Protection” in beta form to block third-party trackers on Android devices. This feature takes inspiration from Apple. App Tracking Transparency (ATT) A tool that provides a similar experience where users can opt-out of data tracking within apps. Technically, the tool doesn’t block ads, but hides your activities on other platforms to prevent the biggies from creating a digital profile for targeted ads. DuckDuckGo It aims to provide a similar privacy experience to Android smartphones where users get ads more often.

In a blog post, DuckDuckGo noted that 96 percent of the free apps the company tested had hidden third-party trackers, based on AndroidRank.org rankings. The company found that Google and Facebook collected the most data from these free apps. Hence, the company aims to provide a secure online experience with the new DuckDuckGo App Tracking Protection feature built into its app for Android. Since the tool is beta form, there will be more changes down the line.

There is also a possibility that some users may not see the option yet as it is still under development. In that case, Android DuckDuckGo app users can join the private waiting list by going to Settings > App Tracking Protection > “Join the Private Waiting List”. While it’s on the top, it expects this list to shrink even further over time. Once users enable app tracking protection, the DuckDuckGo Android app will analyze the app to see if user data is being passed on to tracking companies. is being sent or not. If the DuckDuckGo Android app detects these tackle activities, it will intercept those requests.

The post clarifies that its native app Tracking Protection does not act as a VPN, although the smartphone may recognize it as one. This is because the tool uses a local “VPN connection”, although it does not route app data through an external server.

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