Since its launch in 2011, Snapchat has enabled users to exchange momentary images that evaporate into thin air in a fraction of a second. Who would have guessed that the widely used social tool would eventually become a major social network for people of all ages? Snapchat is one of the top ten most popular platforms in the world with over 53 million installs. Why is Snapchat so ubiquitous, especially among Millennials?
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One of the most important reasons is the possibility of using amusing and creative filters and lenses to show your followers the great park or Sunday Funday excursions you are looking for. And the best part is that you can now create your own filter by following a few simple steps. so what are you waiting for? Check out the steps here:
design
Choose whether you want to create your own basic filter or use an existing filter. Templates are also available for occasions such as weddings, anniversaries and birthdays. These layouts are easily adaptable. One of the most important things you can do here is modify the color, shading, size, and position. Bitmoji and other graphic components may also be included.
If you’re creating a filter from zero, you can create it using a software system like Visme or Canvato and upload it when you’re ready. If you are doing this alone, make sure you read the submission rules carefully.
Snapchat suggests the following recommendations for creating and uploading creative artwork created in photo editing software or purchased on Etsy:
- Files must be 1080px width x 2340px long.
- Files must be less than 300KB in size.
- The resolution of the file should be 72 DPI.
- Save files with transparent backdrop as (PNG) files.
- Use the following approach to save the filter design from the File menu:
- Save > Save Web (Legacy).
- From the drop-down option, select the ‘PNG-24’ preset.
- Leave enough space between your Snap and your filter so that others can see it after applying it.
- You only need to cover the top and bottom 25 percent of the frame.
After uploading your own design, you’ll be able to use the preview tool to see how it appears on the device. Before proceeding, be sure to check your work.
Set the date for your filter and create a geofence
On the following screen, you must specify the start and end times for your filter. You can also choose to filter cycles at different times, such as daily or weekly.
Click on Next to draw your Geofence. The location where users will search for filters is within your geofence. Keep in mind that the cost of a Snapchat geofilter is determined by the square footage of the area.
confirmation and payment
When you’re finished customizing your Geofence, hit checkout. You will need to give a title to your filter, input your payment details, and then click Select. Keep a close eye on Snapchat’s permission notification in your mailbox. And it’s all done!
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