Mumbai: E-commerce Shipping Firm shiprocket On Friday it said it was “committed” to acquiring a 75 percent stake in the customer data platform (CDP). Vigzo Tech, The proposed strategic acquisition will enable Shiprocket to expand its product stack to online retailers on its platform, the startup said in a release without disclosing the size of the deal.
Vigzo Tech exclusively caters to the dynamic needs of E-commerce and D2C brands.
Shiprocket raised $185 million in a Series E-round last month, and said the proceeds would be used for acquisitions and business expansion.
Founded by Umair Mohd, Himanshu Kaushik and Mohd Atiyab, Vigzo Tech is assisting over 400 e-commerce giants and D2C brands in their growth journey with its Marketing Automation and BI (Business Intelligence) platform, according to the release.
According to Shiprocket, both the brands will complement each other to provide a better customer experience by solving the critical pain points faced by e-commerce sellers.
While Shiprocket’s expertise lies in leveraging delivery-behavior data and enabling end-to-end logistics and fulfillment efficiencies, Vigzo Tech brings together intelligence about customer affinity and buying behavior to increase conversions.
“…With its built-in CDP Rails and other applications such as business intelligence, consumer behavior, data analysis, and automated support, Vigzo packs a state-of-the-art platform that enables every D2C brand to be tailored and personalized to its target customers. Enables you to create experiences.
It helps brands analyze big data in a few clicks and data in real time through AI or ML algorithms, said Sahil Goel, Co-Founder-CEO, Shiprocket.
He said that India’s D2C (Direct-to-Consumer) sector is developing in a big way.
Noting that this market is expected to reach $100 billion by 2025, Goyal said that for D2C brands, the leverage of data can play a vital role in overtaking their contemporaries.
Umair Mohamed, CEO and co-founder of Vigzo Tech, said, “As we went through the process of evaluating what our association could mean, we were certain it would be extremely rewarding. We partnered with them to build Looking forward to working with innovative, futuristic solutions that will usher in the next phase of growth for the industry.”
Shiprocket’s technology powers shipping and fulfillment for SMEs, D2C retailers and social commerce vendors across multiple categories in India.
With over 17 courier partners on board, Shiprocket has a presence in both domestic and international markets, offering shipping solutions to over 29,000 pin codes within India and 220 countries across the globe.
Vigzo Tech exclusively caters to the dynamic needs of E-commerce and D2C brands.
Shiprocket raised $185 million in a Series E-round last month, and said the proceeds would be used for acquisitions and business expansion.
Founded by Umair Mohd, Himanshu Kaushik and Mohd Atiyab, Vigzo Tech is assisting over 400 e-commerce giants and D2C brands in their growth journey with its Marketing Automation and BI (Business Intelligence) platform, according to the release.
According to Shiprocket, both the brands will complement each other to provide a better customer experience by solving the critical pain points faced by e-commerce sellers.
While Shiprocket’s expertise lies in leveraging delivery-behavior data and enabling end-to-end logistics and fulfillment efficiencies, Vigzo Tech brings together intelligence about customer affinity and buying behavior to increase conversions.
“…With its built-in CDP Rails and other applications such as business intelligence, consumer behavior, data analysis, and automated support, Vigzo packs a state-of-the-art platform that enables every D2C brand to be tailored and personalized to its target customers. Enables you to create experiences.
It helps brands analyze big data in a few clicks and data in real time through AI or ML algorithms, said Sahil Goel, Co-Founder-CEO, Shiprocket.
He said that India’s D2C (Direct-to-Consumer) sector is developing in a big way.
Noting that this market is expected to reach $100 billion by 2025, Goyal said that for D2C brands, the leverage of data can play a vital role in overtaking their contemporaries.
Umair Mohamed, CEO and co-founder of Vigzo Tech, said, “As we went through the process of evaluating what our association could mean, we were certain it would be extremely rewarding. We partnered with them to build Looking forward to working with innovative, futuristic solutions that will usher in the next phase of growth for the industry.”
Shiprocket’s technology powers shipping and fulfillment for SMEs, D2C retailers and social commerce vendors across multiple categories in India.
With over 17 courier partners on board, Shiprocket has a presence in both domestic and international markets, offering shipping solutions to over 29,000 pin codes within India and 220 countries across the globe.
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