Lucknow: Ahead of the upcoming 2022 Uttar Pradesh Assembly elections, the Bharatiya Janata Party’s (BJP) social media team launched its online campaigns to ensure the party’s victory in the elections by adopting a dual strategy of increasing its social media presence and countering the opposition. Huh. Highlighting the achievements of Yogi Adityanath government.
Talking about the major achievements of the Yogi Adityanath government and the failures of the previous governments, the BJP is currently running four campaigns under four different slogans, UP social media chief Ankit Chandel informed ANI.
The BJP is currently running four campaigns in Uttar Pradesh under different slogans and the main slogan of the BJP for the 2022 state assembly elections is ‘Soch Inamdar, Kaam Dumdar, Phir Ek Baar BJP Sarkar’.
“Last time in 2017 our main campaign was `Na Gundaraj Na Bhrashtachar, Abki Baar BJP Sarkar`,” said Ankit Chandel, head, UP Social Media.
“Other campaigns include ‘Fark Saaf Hai’ which focuses on the difference between current and previous governments, ‘Bhool To Nahi’ mentions about events i.e. riots during the time of previous governments and ‘Jo Kaha So Kiya’. is focused on the promises made by the Yogi Adityanath government,” he said.
Read also | Uttar Pradesh elections 2022: Samajwadi Party forms alliance with Suheldev Bharatiya Samaj Party
Apart from this, if needed, more campaigns will be run by the party, he said. The BJP is also campaigning for the work done by them at religious places. BJP is running a holistic campaign not only for Ram temple but also for pilgrimages like Ayodhya. Chandel said, Kashi, Chitrakoot and Mathura have been included in the UP election campaign.
Chandel said, “Many political parties tried to take political advantage over the Lakhimpur Kheri incident, tried to spread rumors against the BJP, spread the truth behind all the rumors spread by the opposition about Covid-19 to the general public. Will be presented before,” Chandel said.
According to Chandel, Uttar Pradesh has been divided by the BJP social media team into six zones, each with a team of four workers, while at the district level there is a team of three workers. The party has divided the work at the state, region, district and then at the mandal level. There are total 1918 mandals in the state which includes 15 to 20 mandals in each district.
Meanwhile, two separate teams have been formed; One for social media and the other for information technology.
Both social media and IT teams will work at the state, divisional, district level and divisional level. Kameshwar Mishra is the head of the IT team.
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