Threads by Instagram: Meta launches new app to compete with Twitter, 2 million sign-ups in 2 hours

Thread by Instagram: Instagram’s parent company Meta on July 6 introduced a new app called ‘Threads’ as a direct rival to popular social media platform Twitter. The app provides a text-sharing version of Instagram with a focus on the latest information and public conversation.

by thread Instagram: Impressive sign-up numbers

Within the first two hours of its launch, Threads has already garnered over 2 million sign-ups. Mark Zuckerberg, the founder of Meta, shared this achievement on the app itself, reflecting its early popularity.

Threads by Instagram: Features and Interface

Threads presents a user-friendly and intuitive interface, which is like a cross between Instagram and Twitter. Like microblogging platforms, users can engage with posts through “threads” of liking, commenting, reposting, and sharing.

Threads by Instagram: Creating an Open and Friendly Public Forum

Zuckerberg views Threads as an open and friendly place for public dialogue. The app offers a character limit of 500, allowing users to share text, links, images and videos of up to five minutes. Existing Instagram users can log in with their current credentials, while new users will need to create an Instagram account.

Threads by Instagram: A focus on safety and security

META places a strong emphasis on user safety and security. Threads enforces the community rules from Instagram and provides user management options to ensure a safe environment.