New Delhi, July 14 (IANS)| Carl Pei-led consumer electronics company Nothing unveiled its first smartphone ‘Phone(1)’ this week, with several manufacturers from across the country, especially from the South, posting on various social media platforms. His resentment towards the brand.
The South Indian tech YouTube community was particularly unhappy because they didn’t receive it Device review units Which will be available in India from July 21.
Hashtags #DearNothing started trending on Twitter Following a tech YouTuber, who goes by the username aPrasadtechintelugu’, posted a video on the day of the launch.
The video, made for a prank, showed a fake nothing box with a letter inside it read, “Dear Prasad, this device is not for South Indian people.”
The video was probably shot to show that the equipment was not given to critics in South India.
A Twitter user posted, “India is a united country but why these differences? South, North, East, West.”
“#DearNothing, we need respect,” said another user.
The London-based company later clarified that review units have been sent to regional creators and that “the content creators in question were always part of a post-launch roll out plan”.
“For us, the content is bucketed across India across all media verticals like print, online, blog, broadcast, (not just) Youtube to name a few. For Nothing Phone (1) we had plans to ship such devices What was supposed to be rolled out in a phased manner,” said Manu Sharma, General Manager of Nothing for India.
“However, at this point – this review is not about units. It is about the fake letter that was taken out of the Fake Nothing box without any disclaimers. This was misinterpreted by many as official communication by us It is,” Sharma clarified on Twitter.
“As a new brand, our journey will be full of bouquets and brickbats. We know this. But misrepresentation and misleading claims are absolutely not acceptable,” he said.
The Nothing Phone (1) will be available in India at a starting price of Rs 31,999. The 6.55-inch device packs a 50MP dual camera setup at the back, a refined Nothing Operating System (OS), 120Hz OLED display with HDR10+ and a custom-built Qualcomm Snapdragon 778G+ chipset.
The sale of Nothing Phone (1) in India will begin on July 21 at 7 PM on Flipkart.