How Xiaomi, Nothing, Oppo and Zomato Pulled Off the April Fool’s Prank

Xiaomi, Nothing and Oppo have all pulled off an April Fools’ Day prank for those extra ardent tech fans who forgot to check the calendar. All these companies have been teasing the launch of a new product, but the whole hype game was part of an elaborate plan. Nothing was teasing the launch of the ‘Another (1)’ smartphone by Carl Pei, while Xiaomi was expected to launch its Mi Pad in India. It was expected that Oppo would also launch something special but it was released as ‘Oppo Gotcha’.

Xiaomi on April Fool’s Day 2022: Earlier this week, Xiaomi started promoting the arrival of a new ‘Tab’ in the country. Many fans speculated about the launch of the Xiaomi Pad which is not available in India but in select global markets. It turns out, the company was just joking with the launch of the ‘Confiboost’ Mint tablet, which is assured to be ‘kids friendly’ and ‘ultra portable’. The company is clearly in no mood to unveil its much-awaited tablet yet.

Nothing on April Fool’s Day 2022: Former OnePlus executive Carl Pei’s Nothing was also promoting the launch of a new smartphone after introducing his first Nothing(1) phone last month. The company was teasing the arrival of ‘another’ smartphone, but no details were shared. More than a prank, it took nothing more than a prank to take a dig at OEMs for creating boring, “unofficial” smartphones with “edge-to-edge monotony”. The company was talking about a solid box design with multiple cameras at the back. The company’s first Nothing(1) phone is said to refresh the look and feel of the smartphone, which is similar to its Ear(1) TWS earbuds.

Oppo on April Fool’s Day 2022: Like Xiaomi, Oppo went a step ahead and created a dedicated page to pull off this prank. Named ‘Oppo Gotcha’, this device is essentially a toy with some ‘latest’ technology. Oppo said in its social media post, ‘The wait is over. Say hello to #OPPOGotcha. Don’t be fooled by its small size. Incredible potential awaits”.

Zomato is also doing a little prank with select customers. As spotted by Gizbot’s Rohit Arora, Zomato is sharing a message with customers, which says, “I have just placed an order for you on Zomato. You can track the order status here.” But the link has a text, “You have been pranked”. Fool’s Day or not, readers are advised not to click on suspicious links for online safety.

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