Bad News for Apple Customers! Tech Giant to Increase App Store Prices in UK, Other Countries on Feb 13

New Delhi: Tech giant Apple has announced that it will increase the prices of applications and in-app purchases (excluding auto-renewable subscriptions) on the App Store in the UK, Colombia, Egypt, Hungary, Nigeria, Norway and South Africa on February 13, 2023. Will do However, a reduction in the value-added tax rate in Uzbekistan from 15 percent to 12 percent will bring down prices.

“From time to time, we update prices on the App Store in certain regions based on changes in taxes and foreign exchange rates,” the tech giant said in a blogpost.

“This is done using publicly available exchange rate information from financial data providers to help ensure prices for apps and in-app purchases remain the same across all storefronts.” The iPhone maker also announced that prices in the App Store will not change in Ireland, Luxembourg, Singapore and Zimbabwe, but earnings will be updated to reflect tax adjustments. Furthermore, by the end of this month, local developers selling in Cambodia, Kyrgyzstan, Indonesia, Singapore, South Korea, Tajikistan, Thailand, and Uzbekistan will see increased income.

“And as previously announced, in spring 2023, advanced pricing capabilities for apps and in-app purchases will give you up to 700 additional price points and more flexibility to set prices per storefront, so you can set the same price globally.” manage foreign exchange rate changes independent of prices,” the tech giant said.